Monthly Archives: September 2018
3 common challenges new subscription box entrepreneurs will face in their first year
The subscription box industry is one of the fastest-growing sectors in retail today. Not only are new and established brands breaking into this marketplace, but consumers are flocking to subscription offerings with more frequency than ever before - McKinsey & Company…
The benefits of word-of-mouth: How to get the word out about your subscription box company
The numbers are in and they don't lie: Word-of-mouth marketing and more personal recommendations from family and friends really resonate with today's consumers. According to a flagship 2016 Nielsen study of 2,000 American shoppers, 82 percent noted that they seek…
3 signs you should open a brick-and-mortar operation to pair with your subscription box company
The subscription box market is seeing continued growth this year, including 4 percent growth in the first few months of 2018 compared with the previous year. Now, all types of brands are getting into this sector and a report from Hitwise…
4 questions to ask customers to personalize their subscription box
Subscription box services are exploding, with options available for customers seeking everything from fitness and beauty products to cleaning and food items. However, in order for these monthly deliveries to succeed and continually captivate consumers, offerings must be highly tailored and…
