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How to simplify ordering for customers

Every activity contributes to the overall customer experience and the level of engagement shoppers have with the brand and its offerings.
When customers convert and it comes time for them to provide the necessary details to place an order, they expect a streamlined and simple process. As marketing expert Neil Patel pointed out, the ordering process quite literally sets the tone…

Improving customer retention in 4 easy steps

Less than one-third of all execs rate customer retention as a top priority. Now is the time for this to change.
These days, customer retention is everything - a brand's loyal clients, which may make up only 20 percent of its overall customer base, can be responsible for as much as 80 percent of its profits. What's more, it's incredibly more…

3 subscription box trends to get into

Here are three trends that businesses should consider incorporating into their subscription box model.
At this point, there's simply no arguing the rising popularity of ecommerce subscription boxes. According to McKinsey research, these monthly deliveries have captured the attention of 15 percent of all ecommerce shoppers, who currently receive one or more boxes on…

What makes ecommerce returns so difficult?

Returns present a variety of challenges for ecommerce businesses.
Ecommerce companies become successful by working efficiently to connect customers with the products they want. But often an effective supply chain for getting shipments out to consumers is not enough. To provide the high-quality service that today's online shoppers expect,…

The secrets to scaling in ecommerce

Growing an online retail business requires extensive resources and reliable processes.
When an ecommerce organization has established its online presence and a selection of quality products or services, it's time to start thinking about expansion. Scaling a business is the way to increase profits and establish long-term prospects. To take on the…

What do you need to start a subscription box company?

Subscription businesses offer tremendous opportunities for growth.
Recent years have brought explosive growth for organizations specializing in delivering subscription boxes. A report from McKinsey & Company found that the top businesses in this space generated sales worth a total of $2.6 billion in 2016, which was an…

3 common payment processing challenges

A robust payment processing system makes online purchases faster and safer.
The last several years have seen a massive transformation in the ways people pay for products and services on a daily basis. Online transactions and digital payment options have opened up new possibilities for conveniently sending and receiving money, but…

Why inventory management is crucial for ecommerce success

A forward-looking approach to managing inventory starts with powerful solutions.
Ecommerce businesses establish lasting relationships and achieve growth by making it as convenient as possible for customers to obtain the products they want. The processes a company employs to build up, store and ship out its inventory make a huge…

Why subscription commerce is gaining traction

The subscription model has become a huge part of how ecommerce organizations do business.
Over recent years, subscription models have become increasingly important to both the software industry and ecommerce. Delivering boxes full of thoughtfully curated, high-quality products proved an effective strategy for growth in a wide variety of organizations, and new players continue…

How to choose suppliers for a subscription box service

The right suppliers make subscription boxes a great experience for customers.
Customers sign up for a subscription box service to receive quality products on a regular basis. In turn, an ecommerce organization relies on its suppliers to maintain inventory and get items out to subscribers. One of the major questions that…