Essential customer metrics you should be tracking
How much do you truly know about your customer audience? Chances are good that, as a brand, you've looked into low-hanging fruit including shoppers' locations, age ranges and purchase history. But these details will only provide you with limited insights,…
Avoiding Out-of-Stock: 3 Tips for supporting inventory availability and allocation
It's a popular saying among many retailers and supply chain vendors: "Stock-outs cause walk-outs."According to the Harvard Business Review, retailers find "out-of-stock" notices just as frustrating and annoying as shoppers. However, whereas consumers may find a substitute for the out-of-stock…
What does a 360-degree view of the customer look like?
The days of businesses simply offering up goods and services to consumers are long behind us. Now, in order to gain loyalty and support the customer lifecycle, companies must have as deep an understanding of customer preferences as possible,…
Best practices for managing the customer lifecycle
Today's businesses can't afford to operate in the dark. One of the most crucial insights to have a handle on is the customer lifecycle, or the steps consumers take before and after a purchase.Having a keen understanding of the lifecycle…
3 reasons omnichannel retail is the future of commerce
Omnichannel has been a buzzword in the retail and ecommerce sectors for years now, and can offer considerable advantages for today's retailers. However, many companies struggle to cement an omnichannel strategy, and there is still confusion around the difference between this…
Top techniques for inventory management
The concepts of managing and maintaining inventory can spell frustration for employees at organizations without strong strategies in place. In the past - and still within many businesses today - managing inventory involved a manual, physical count of what's stored…
What’s on retailers’ wish lists in 2019?
The retail industry is one of the most quickly changing sectors today. Not only must retailers keep up with the latest and greatest emerging technologies, but companies seeking a top competitive edge must also keep a close eye on customer…
Driving Ecommerce Revenue: Tips and Best Practices
Global ecommerce sales have been on the rise for several years now, thanks to elements like ease of use, personalization and convenience supporting a beneficial experience for consumers. In fact, Forbes reported that ecommerce is expected to become the largest…
Future ecommerce fulfillment trends companies should keep in mind
Order fulfillment, and pulling it off in a way that supports the customer experience, is more imperative for ecommerce brands today than ever before. In the current environment, companies can't just send off a item and call it a day…
Direct-to-consumer trends for 2019
As retail becomes more crowded and competitive, brands are looking to the latest trends to help them break away from the ordinary. Last year, numerous brands adopted direct-to-consumer strategies, and many are trying out brand new approaches for connecting with…
