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Category Archives: Business Intelligence

Best practices: What does it mean to be agile in ecommerce?

Agility in ecommerce enables sellers to rise above their competition.
Every once in a while, an industry buzzword appears and creates hype and excitement, encouraging many organizations to jump on board. However, it's sometimes more difficult than decision-makers might think to apply a buzzword concept to their unique business.Recently, the…

Top order management trends for 2019

In addition to increasing use of order management software across the board, there are several other trends emerging in the OMS sector.
The market for order management system software has been on the rise for several years, and is poised to continue growing alongside demand for this type of advanced solution. An OMS - particularly one that accounts for an omni-channel strategy - offers…

How to stay relevant in the subscription box industry

It’s imperative that providers are able to set themselves apart, and stay relevant.
The subscription box industry is one of the fastest-growing retail sectors today, but it also experiences some of the highest churn rates of any industry. According to McKinsey researchers, almost 40 percent of all subscribers who have tried a monthly…

3 types of data to collect to improve customer retention

In order to improve customer retention, companies must have the right data and insights on hand.
While capturing the attention of consumers that have not yet formed a connection with a brand is typically a priority for businesses, it's also important not to overlook current customers. In fact, according to analytics solution provider Pointillist, supporting strong customer…

3 ways to alter your subscription box brand positioning

If your subscription box offering is seeing high churn rates, or you're looking to bolster market leadership, it might be time to rethink your brand positioning.
The subscription box market has been one of the most interesting to watch and study. According to Forbes, this sector has expanded by nearly 900 percent since 2014. But alongside this considerable growth also comes significant customer churn - McKinsey…

4 questions to ask customers to personalize their subscription box

Better get to know your customers by asking the right questions to support personalization.
Subscription box services are exploding, with options available for customers seeking everything from fitness and beauty products to cleaning and food items. However, in order for these monthly deliveries to succeed and continually captivate consumers, offerings must be highly tailored and…

4 key features of a subscription box system

The right tools allow subscription businesses to act strategically and effectively.
Subscription box companies are in the business of providing quality products conveniently and reliably. That means it's crucial to have the technology and operations in place to make all customer service interactions and marketing efforts run as smoothly as possible.…

Harnessing the data that counts for your business

Relevant data can guide improvements to customer service and business strategy.
No matter what industry you work in, you've probably heard a lot over recent years about the importance of big data and the immense possibilities of business analytics. Still, it's difficult to know where to begin when developing a strategy…

How to identify the target audience for your subscription company

Understanding a target audience takes a lot of focus and effort.
For subscription companies just getting started in the industry or those struggling to find success, it's crucial to understand consumer actions, wants and needs. Yet, identifying which client audiences to target can be difficult for businesses - no matter their…

What is an OMS?

An OMS can streamline distribution and delivery.
  Retailers often search for technology to help them handle their business, such as an order management system, or OMS. What is this type of technology and what can it do? SFG has a closer look: An order management system will…