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Category Archives: eCommerce

Partners, not vendors: The relationships that build your business

Partners can give you a better value than vendors.
Wouldn't it be great if whenever you bought something, you had the comfort of knowing that the vendor has an investment in your livelihood and success?Well, this is attainable for e-commerce business owners. All you have to do is create…

Great customer service is possible in ecommerce: The importance of having live chat on your website

Having a live chat on your website can allow your ecommerce business to provide efficient and helpful customer service.
  One of the charming things about shopping in person is that as soon as you walk into the store, you are typically greeted and offered assistance by a staff member. This is one of the reasons that people are…

eCommerce post COVID-19: How businesses can prepare for the future

Since the COVID-19 pandemic began, people have been shopping online more than ever. Learn how ecommerce businesses are preparing for the future.
During the COVID-19 pandemic, consumers had to learn how to do a lot of things remotely. Many people began working from home, attending online workout classes and socializing via video chat. Lifestyles changed significantly, and needs changed with them. Many…

What’s an order management system? Here’s everything you need to know

Order management systems like SFG’s FlexOMS are designed to serve the complex needs of online retailers.
An order management system (OMS) like SFG's FlexOMS is designed to serve the needs of online retailers — from global ecommerce companies to emerging e-tailers just starting to build their brands. But what is an OMS, and how can it…

How outsourcing product fulfillment can help you prepare for shipping demands this holiday season

Outsourcing fulfillment this holiday season is critical to meeting peak demand.
Each year, the holiday shopping season brings an abundance of opportunities for boosting sales. But it also brings complications and disruptions to normal business operations, such as product fulfillment.Several factors all play into creating this seasonal turbulence. Ecommerce shops need…

5 ways to turn online browsing into buying during the holiday rush

Is your holiday ecommerce strategy fully optimized for success?
The holiday season is critical for ecommerce companies seeking to hit annual sales goals. This is also the time of year when online shoppers start thinking about turning their browsing into buying. However, sometimes these potential customers need a little…

How to stand out in a sea of ecommerce competitors

Ecommerce businesses can follow these strategies to reach their audiences and demonstrate what makes them different and worth shopping with.
  In the second quarter of 2020, ecommerce spending was up 44.4% compared to the previous year according to the U.S. Census Bureau. This was due to COVID-19 and how the pandemic quickly shifted consumer behaviors. It's estimated that this rapid…

Are checkout charity campaigns good for business?

Soliciting donations from customers is a popular practice for retailers, but are checkout charity campaigns actually a smart or sustainable move?
Accepting donations from customers at the point of sale is a popular practice for retailers, especially as the holiday season approaches. But beyond the fundraising results, are checkout charity campaigns actually a smart or sustainable move? Do they help encourage…

The perks of an OMS that supports products sales and subscriptions

Discover the advantages of having an order management system that supports both one-time sales and subscription boxes.
  Ecommerce businesses aiming to add subscription box services to their direct-to-consumer sales model can ease into the transition if they take advantage of the right tools. Here's an overview of some of the top benefits of having an order…

Adding a subscription model to your ecommerce strategy

Keep these tactics in mind when adding a subscription model to your ecommerce offerings.
Over the past several years, ecommerce companies have come to realize that a well-conceived subscription program can significantly boost profits and increase customer engagement and loyalty.According to Gartner's predictions, 75% of direct-to-consumer companies will offer subscription services by 2023. If…