Monthly Archives: September 2020
How can publishers capitalize on subscription culture?
The expanding subscription economy isn't simply a way of doing business. It has launched an entire subscription culture in which consumers seek out novel shopping experiences and perks like convenience, customization and delight.In some ways, publishers who have been offering…
Adding a subscription model to your ecommerce strategy
Over the past several years, ecommerce companies have come to realize that a well-conceived subscription program can significantly boost profits and increase customer engagement and loyalty.According to Gartner's predictions, 75% of direct-to-consumer companies will offer subscription services by 2023. If…
