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Monthly Archives: November 2017

Understanding the customer lifecycle

Attention to the customer lifecycle helps ecommerce businesses succeed.
For businesses striving to achieve sustainable growth in ecommerce, it's vital to have deep insights into the customer lifecycle. Marketing and sales efforts increasingly rely on robust data to reveal opportunities and maintain excellent service. When leaders understand the steps…

3 keys to lasting success for subscription businesses

Secure, reliable payment processes are essential for subscription businesses.
Subscription-based companies have exploded in popularity in recent years, bringing customers the products they want on a regular basis. This model has many advantages for ecommerce organizations, making it possible to reach a wide base of consumers and maintain their…

3 ecommerce mistakes that could hurt your business

By avoiding common mistakes, ecommerce businesses build a base of happy customers.
Competing in an increasingly crowded ecommerce landscape comes with a variety of challenges. Every organization strives to capture the interest of consumers and deliver the best possible experience on a regular basis. However, leaders encounter numerous pitfalls along the way,…

How technology is transforming logistics

New technology has revolutionized logistics for many organizations.
The pace of business is continually increasing, and organizations must have the resources to keep up. Almost every aspect of how companies function is being reshaped by technological progress in areas like big data and artificial intelligence, including logistics. The…