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Monthly Archives: October 2018

How to use technology to drive subscription box processes

In this type of environment, businesses must use all the tools of the trade to ensure streamlined service and a beneficial experience for customers.
While the subscription box industry is one of the fastest growing today, providers in this sector also experience some of the highest churn rates. In this way, there's little room for error for subscription box companies, but considerable competition for…

How to stay relevant in the subscription box industry

It’s imperative that providers are able to set themselves apart, and stay relevant.
The subscription box industry is one of the fastest-growing retail sectors today, but it also experiences some of the highest churn rates of any industry. According to McKinsey researchers, almost 40 percent of all subscribers who have tried a monthly…

3 types of data to collect to improve customer retention

In order to improve customer retention, companies must have the right data and insights on hand.
While capturing the attention of consumers that have not yet formed a connection with a brand is typically a priority for businesses, it's also important not to overlook current customers. In fact, according to analytics solution provider Pointillist, supporting strong customer…

3 ways to alter your subscription box brand positioning

If your subscription box offering is seeing high churn rates, or you're looking to bolster market leadership, it might be time to rethink your brand positioning.
The subscription box market has been one of the most interesting to watch and study. According to Forbes, this sector has expanded by nearly 900 percent since 2014. But alongside this considerable growth also comes significant customer churn - McKinsey…