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3 benefits of omnichannel technology

Shoppers frequently use more than one device to complete their shopping process.
It's critical for ecommerce companies to stay up-to-date with the current trends in their industry. While elements like expanded flexibility and scalability remain important within the market, omnichannel technology is gaining popularity with online retailers by offering a number of benefits. Let's…

Cutting through the noise: How ecommerce businesses can stand out

To make their products the obvious decisions, ecommerce organizations have to set their goods apart from the competition.
  In today's retail industry, there are a number of online companies selling similar products or services. While this is common in any market, it's even more important for ecommerce organizations to set themselves apart from their competition. Certain actions…

How to hire your retail technology partner

Companies should look for a solution that meets their criteria and their budget.
Retail companies - both online and brick and mortar - require digital tools to help them with their daily practices and processes. This technology is crucial to the success of their operation, as efficient systems can lead to happier employees…

How to build trust as an Internet retailer: 5 steps

Online retailers need to take certain steps to build trust with their consumers.
Customers want to purchase goods and services from a company they can trust in many respects. Retailers, especially those operating on an ecommerce platform, need to build confidence in their practices and procedures to better serve and retain their consumer…

Exciting new trends in ecommerce

Omni channel capabilities can help an ecommerce company improve customer satisfaction.
With every new year comes a wealth of interesting and intriguing new inventions in the ecommerce space. Although 2016 is coming to a close, 2017 will bring its own trends with it. It's important for internet retailers to stay on…

Getting a 360-degree view of customers: What companies need to know

Information like buying habits can give organizations a better idea of their customers'  preferences.
Business leaders understand how important their relationships with their customers are for the future of their companies. Without loyal and happy consumers, organizations would struggle to survive in the marketplace and within their industry. Executives implement a number of tools…

How nonprofits need to adopt for-profit practices to compete

Nonprofit organizations can learn a lot from for-profit companies.
Nonprofits worldwide are working to make the planet a better place. Each organization has its own mission, values and strategy. What's more, they continue to learn over time, picking up valuable pieces of knowledge from nonprofit operators in their space.…

The importance of data-driven decisions

Business analytics tools can help companies move in the right direction.Business analytics tools can help companies move in the right direction.
When it comes to making important choices for the greater good of an organization, intuition only goes so far. While a gut feeling can point executives in the right direction, having some concrete evidence to back up that thought can…

Unique challenges facing membership organizations

Building buzz pre-launch can attract valuable consumers to subscription services.
As both online and in-store commerce industries continue to change, companies devise sales strategies to increase their level of competition and to remain relevant. Many turn to membership options that include subscription delivery services as a way to attract and retain…

The disadvantages of dirty data

Database management is critical to a successful bottom line and strong customer relationships.
Businesses know the importance of maintaining strong customer relationships. Without good interactions on a regular basis, companies would struggle to sell their goods and services and increase their revenue. Organizations have a variety of methods they utilize to store and manage…