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Category Archives: eCommerce

3 benefits of omnichannel technology

Shoppers frequently use more than one device to complete their shopping process.
It's critical for ecommerce companies to stay up-to-date with the current trends in their industry. While elements like expanded flexibility and scalability remain important within the market, omnichannel technology is gaining popularity with online retailers by offering a number of benefits. Let's…

Cutting through the noise: How ecommerce businesses can stand out

To make their products the obvious decisions, ecommerce organizations have to set their goods apart from the competition.
  In today's retail industry, there are a number of online companies selling similar products or services. While this is common in any market, it's even more important for ecommerce organizations to set themselves apart from their competition. Certain actions…

How to hire your retail technology partner

Companies should look for a solution that meets their criteria and their budget.
Retail companies - both online and brick and mortar - require digital tools to help them with their daily practices and processes. This technology is crucial to the success of their operation, as efficient systems can lead to happier employees…

How to build trust as an Internet retailer: 5 steps

Online retailers need to take certain steps to build trust with their consumers.
Customers want to purchase goods and services from a company they can trust in many respects. Retailers, especially those operating on an ecommerce platform, need to build confidence in their practices and procedures to better serve and retain their consumer…

Exciting new trends in ecommerce

Omni channel capabilities can help an ecommerce company improve customer satisfaction.
With every new year comes a wealth of interesting and intriguing new inventions in the ecommerce space. Although 2016 is coming to a close, 2017 will bring its own trends with it. It's important for internet retailers to stay on…

Unique challenges facing membership organizations

Building buzz pre-launch can attract valuable consumers to subscription services.
As both online and in-store commerce industries continue to change, companies devise sales strategies to increase their level of competition and to remain relevant. Many turn to membership options that include subscription delivery services as a way to attract and retain…

How to prevent cancellation of subscription services

Ecommerce subscription businesses should keep product and pricing options simple for customers.
Many ecommerce companies today utilize a subscription-based model, where consumers can sign up and pay for products for a specific number of weeks or months shipped and delivered to their doors. This type of business strategy is increasingly popular, as customers are…

The rise of membership-based businesses

Publications focusing on subscription have to alter their operation to keep audiences engaged.
There's a new sales model in the marketplace today, and companies around the world hope to take advantage of its benefits. Subscription-based businesses are beginning to surpass pay-per-product strategies, as organizations like Rent the Runway and Dollar Shave Club grow in…

Keeping customers happy with payment processing services

Allowing customers to utilize different payment methods will make them happier in the long run.
Consumers are known for searching a variety of ecommerce sites before they settle on one that's aligned with their needs and wants. While the products and services a company offers are very important, customers also want the payment process to…

4 best practices for subscription-based services

Third-party service providers like SFG can provide fulfillment for subscription companies.
An increasing number of companies have made the transition to include a subscription-based service in their business model. Organizations have realized the positives that come with implementing such a program. These benefits include more visits to their website, better customer…